Creative Confidence by Tom & David Kelley - Book Review

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We picture musicians, painters and writers when we think of creative people and imagine that creativity has to do with only aesthetic and artistic endeavours. In this book, the Kelley brothers call this misconception as "the creativity myth" and says that we all are creative and have the creative potential to create change in the world around us. ⁣
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You just need to have the creative confidence to believe in your creative ability that's already within you to jump start. ⁣
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One takeaway for me is the "design thinking" concept explained in the book which is a process of finding new ideas/solutions that are emotionally meaningful as well as functional by applying empathetic approach to understand what people truly feel and need. ⁣
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The book challenges us to be creative in whatever field and profession we are in and bring positive change.
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If you are seeking inspiration get a copy of this book and get creative 😀

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